By 2027, retailers everywhere will scan 2D barcodes at checkout. It's time for brands to decide how they will update ...

June 26, 1974 was an historical milestone that changed the shopping experience: That’s the date the first item was ever scanned with a barcode. Juicy Fruit gum at a supermarket in Troy, Ohio, became ...

GS1 QR codes with digital links invite new opportunities for brands to engage with customers, transforming packaging into a ...

The UPC barcode, appearing as a sequence of vertical lines on a product label, revolutionized the retail industry 50 years ago by automating price lookup at checkout. While the technology has endured, ...

2D barcodes enable traceability and authentication for modern commerce, but they require strong data foundations, from supplier to consumer. In association withGS1 US The world’s first barcode, ...

The shopping experience is transforming as more brands and retailers turn to data-rich 2D barcodes, powered by GS1 Digital Link. They can provide access to everything about a product: its origins, ...

A major change is coming to supermarket checkouts soon.

We collaborate with the world's leading lawyers to deliver news tailored for you. Sign Up for any (or all) of our 25+ Newsletters. Some states have laws and ethical rules regarding solicitation and ...

TANZANIA’s entrepreneurs have being urged to embrace 2D barcode technology as a strategic tool to unlock regional trade opportunities and strengthen their competitiveness in both local and ...

RFID, NFC, and 2D barcodes have long carried more potential than most brands could use. According to experts on last week's ...