Letchumy Arumugam, 50, owner of Sara Bombay Tailoring is seen checking on 'Aari' embroidery on a single blouse. 'Aari'' embroidery takes centre stage among Indian women for this year's Ponggal harvest ...

If you are looking for a royal wedding look that could make you look like a Maharani on your wedding day, we got you sorted with some ethnic fashion tips on a range of artsy work and craft of the ...

At the trailer launch event of her much-anticipated film Odela 2, Tamannaah Bhatia turned heads with a sartorial choice that celebrated Indian craftsmanship and old-world charm. The actress, known for ...

As Winter 2025 approaches, embracing traditional warmth without compromising style is paramount. Kashmiri kurtas, renowned for their intricate Aari or crewel embroidery, are the perfect solution. The ...

Pallabi Sarangi, Priyabrata Mohapatra and Abhishek Deo might have different backgrounds (fashion and business respectively) but joined forces in 2021 to launch Kunsquad. “We shared this hunger to ...