Roblox Corp. will take a share of revenue from sponsorships in its games as part of a major overhaul of its advertising policies.

(Reuters) - Roblox on Tuesday launched a new format of video advertising on its gaming platform and announced a partnership with Google to help boost the growth of its nascent ad business. Gamers can ...

March 20 (Reuters) - Videogame platform Roblox said on Friday it would take a portion of revenue from in-game brand deals ...

Roblox has revealed that it will begin taking a share of revenue from in-game brand partnerships starting January 2027.

March 20 (Reuters) - Videogame platform Roblox said on Friday ⁠it ⁠would take a portion ⁠of revenue from in-game brand deals starting next year, as part of a broader advertising-policy overhaul ...

March 20 : Videogame platform Roblox said on Friday it would take a portion of revenue from in-game brand deals starting next year, as part of a broader advertising-policy overhaul designed to draw in ...

Roblox (NYSE:RBLX) shares rose more than 4% in early trading on Tuesday after the video game platform announced a video advertising partnership with Google (NASDAQ:GOOG) (NASDAQ:GOOGL). Over the next ...

Roblox is changing its advertising policy. Starting January 2027, the gaming platform will take a share of revenue from brand deals within games. This move aims to bring more money into the platform ...

March 20 (Reuters) - Videogame platform Roblox said on Friday it would take a portion of revenue from in-game brand deals starting next ‌year, as part of a broader advertising-policy overhaul designed ...

(Bloomberg) -- Roblox Corp. executives have been trying to get advertisers to market their wares in the gaming platform’s virtual worlds since the company went public in 2021. It’s a chance for brands ...