New research highlights how consumer technology brands are navigating rising acquisition costs, AI-driven search ...

Marketing Technology (MarTech) has emerged as a critical driver in the digital transformation of customer engagement and commercial strategies. The rapid expansion in the number and diversity of ...

Highlights the technologies transforming shopper marketing-from AI-driven insights and retail media to promotions, loyalty, and revenue optimization. VANCOUVER, BC / ACCESS Newswire / March 18, 2026 / ...

IRVINE, Calif.--(BUSINESS WIRE)-- Viant Technology Inc. (DSP) (NASDAQ: DSP), a leader in CTV and AI-powered programmatic advertising, today announced that ViantAI has been selected as “Best AI-Powered ...

PRINCETON, N.J.--(BUSINESS WIRE)--INVIDI Technologies, the pioneer in addressable advertising technology, today announced a breakthrough solution that drastically reduces the cost of delivering ...

Locality, the leading local TV advertising platform connecting brands to local audiences across broadcast and streaming, today announced the appointment of Kouros Esfahany as chief technology officer.

Although companies invest considerably in marketing technology (martech), it is often under-utilized, and its impact is modest. The CMO Survey asked 292 senior marketers how they use the technology.

Let’s face it – the Registered Investment Advisor (RIA) community is still a small world. Even with rapid consolidation, breakaway activity, and the rise of AI-powered firms, most of us feel like we ...