NEW YORK--(BUSINESS WIRE)--XR, the leading platform for managing advertising operations, today announced a direct API integration with Amazon Ads’ Amazon DSP, enabling customers to execute ...

With this new integration, users can access Amazon DSP with their Shirofune platform, allowing for greater flexibility. Amazon DSP is ideal for spot campaigns, pilot programs, or testing ahead of ...

Samsung, Comcast and Tubi rolled out measurement and AI innovations, plus deals with Amazon, at the IAB’s annual showcase for ...

New exclusive partnership cements Amazon as Roku’s most addressable DSP for CTV activation Amazon Ads and Roku, Inc. announced a new integration that gives advertisers access to the largest ...

New exclusive partnership cements Amazon as Roku’s most addressable DSP for CTV activation Early tests of this integration have shown significant results. Advertisers using this new solution reached ...

Amazon audiences will be trending on Netflix soon. On Wednesday, Amazon Ads announced that, starting next quarter, US media buyers will be able to tap Amazon Audiences for targeting when they run ...

Amazon Ads has struck a major partnership with Spotify, bringing its programmatic capabilities to the platform’s premium audio and video inventory for the first time in Australia.

The partnership will soon extend the scale and reach of broadcast radio to Amazon DSP SEATTLE--(BUSINESS WIRE)-- Amazon Ads and iHeartMedia today announced an expansion of their partnership with a new ...

Spotify competes directly with Amazon Music for subscribers and ad dollars — but now Spotify is teaming up with a different division of the ecommerce giant in an effort to amp up programmatic ...