Avid has long been the overwhelming NLE of choice for major feature films and primetime scripted TV shows. One of the many strengths of Avid is the method of applying color correction. In the last few ...

There is a lot happening at the Avid booth at NAB Show 2024, with new features in Media Composer and Pro Tools and an increasing emphasis on what its Avid Ada AI brings to the table. Avid has been ...

Avid says new AI and automation advances will speed up editorial creation, storage, and delivery across a lot of its software including Media Composer and Pro Tools. Avid has been adding AI tools into ...