Forbes contributors publish independent expert analyses and insights. Tim Maurer covers how personal finance is more personal than finance. Aug 22, 2021, 07:00am EDT Aug 23, 2021, 10:40am EDT This ...

I am currently writing a series of articles on behavioural finance. One of the books that strongly links to this field is The Behavior Gap by Carl Richards. In the book, Richards explains the ...

Financial planners can help by focusing on discovery, understanding goals, cash flows, and behavioural tendencies before ...

For decades, financial theory has assumed that investors behave rationally. They are expected to collect information, weigh probabilities, and make decisions that maximise expected returns. In reality ...

Behavioral economics combines the study of economics and the study of psychology to understand how people make financial decisions. "The best investment is not necessarily the one that shows the ...

The phrase "to see red" means to become angry. But for investors, seeing red takes on a whole different meaning. That's the premise behind a new article by William Bazley, assistant professor of ...

With everything changing so rapidly these days, it is not a surprise that we have begun to normalize certain financial behaviors. It is a natural response to accept these behaviors as acceptable, ...