Kellogg’s Frosted Flakes is attempting to grow its cultural relevance through a tie-up with rap artist JID for a new take on the brand’s ‘90s-era “Hey Tony” jingle, per details shared with Marketing ...

Add Yahoo as a preferred source to see more of our stories on Google. This story was originally published on Marketing Dive. To receive daily news and insights, subscribe to our free daily Marketing ...

J.I.D teams up with cereal brand Kellogg's for a new Frosted Flakes jingle called "Hey Tony." On Tuesday (Feb. 17), J.I.D announced his collabo with Frosted Flakes, which included a video of the new ...

JID has partnered with Kellogg's Frosted Flakes to put a modern spin on the brand's popular '90s jingle "Hey Tony!" — check it out above. As a true "day one" of the breakfast cereal, the ...

Source: Kellogg’s / Kellogg’s For many people growing up, breakfast in the morning often included Kellogg’s Frosted Flakes, complete with the iconic Tony the Tiger on the box, making sure you got the ...