T-Mobile hikes another major fee despite customer losses.

JD Power found that Ford owners are the most loyal, with 66.6% of them opting to replace an old Ford truck with a new one.

JBLU expands TrueBlue with "Points On Repeat" subscriptions, boosting loyalty, recurring revenues and flexible redemption to ...

For as long as people have been selling goods, customer loyalty has been a topic of conversation. Yet no one has been able to fully crack its code. Each year, we see brands across industries revamping ...

From tapping into the comforting pull of nostalgia to leading innovative, AI-driven personalization, today’s marketers are navigating a dynamic landscape where emotional connection meets technological ...

Nearly half (48%) of UK respondents to Marqeta’s survey confirmed that none of their credit cards currently accrue rewards, loyalty points or other benefits. 30% of UK consumers said they own a credit ...

At the point of sale, there is a direct connection between the customer and the retailer—and it’s a powerful moment for ...

The way we shop is transforming, driven largely by millennials and Gen Z as they shift from active to passive shopping. Rather than actively seeking out products, younger consumers more frequently ...

Personalization wins loyalty. Loyalty programs thrive on real-time data and AI-driven insights, which help create tailored rewards that drive deeper customer connections. AI powers smarter rewards. AI ...

Today’s customers expect brands to recognize their preferences while offering a personal connection that feels genuine and tailored to their needs. A handful of companies have found a formula that ...

Rethink social strategy. Consumers are tuning out branded content. Brands must shift from broadcasting messages to actively responding to real customer conversations. Spot hidden opportunities. Social ...

DUBLIN--(BUSINESS WIRE)--The "South Korea Loyalty Programs Market Intelligence and Future Growth Dynamics Databook - 50+ KPIs on Loyalty Programs Trends by End-Use Sectors, Operational KPIs, Retail ...