Love it or hate it, beauty trends are cyclical; like your favourite ex-situationship (dear God, release me from the shackles), they always make a reappearance – whether that be months or years later.

It’s time to blast your ‘80s playlist and dig out your legwarmers and oversized blazer to embrace the comeback of one of that decade’s biggest hair trends: crimping. If you’re old enough to remember ...

Spears called the "beautiful" Kardashian sister "the reason I crimp my hair now" in a new tweet Bailey Richards is a Writer-Reporter at PEOPLE. She has been working at PEOPLE since 2023 and interned ...

Not only is hair the second fastest-growing category in prestige beauty, per Circana — the segment is also seeing a surge in buzzy online trends. Google searches for Japanese hair care, for instance, ...

Saweetie inadvertently gave a masterclass in Y2K aesthetics. While attending the Bel-Air season two premiere in Hollywood on Feb. 22, the "Best Friend" rapper delivered a dose of nostalgia with her ...

Mermaidcore hair is the trendier way to describe those coveted “body waves,” a style that has resurfaced and captured the hearts of hair enthusiasts everywhere. “It’s trending again because it ...