Facebook is taking the wraps off its header bidding solution, but it’s relying on partners to build the technology. On Wednesday, Facebook officially tossed its hat into the header bidding ring after ...

After working behind the scenes with publishers including the Washington Post, Daily Mail and Forbes, Facebook now allows mobile publishers using header bidding into its Facebook Audience Network (FAN ...

The parties are working cooperatively to rollout PreBid server, a server-to-server header bidding solution for parties working as part of the open source prebid.js project, which will start shipping ...

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