As wonderful as the internet can be, it lies to us every day. Fake reviews—seemingly legitimate assessments created by a seller or someone paid by them—can be hard to spot, especially with AI in the ...

In 2021, it was discovered that over 200,000 people were involved in a fake reviews scheme with third-party Amazon vendors. Worse yet, AI has made it more difficult to tell real people from robots.

In an era where 92% of consumers read reviews before buying, that little star rating can make or break a purchase. But experts say 30% of reviews may be fake. How can you tell what’s real? From ...