Framing effect influences investment choices by skewing perception of risk and reward. Identify and analyze all investment details to mitigate emotional biases introduced by framing. Stay informed and ...

Would you join a company where 85% of employees stay longer than two years? Or one where 15% of employees leave within two years? Most of us like the first option better, even though the numbers are ...

A choice was made to include each word in this sentence. Every message, even the most mundane, is crafted with a specific frame in mind that impacts how the message is perceived. The study of framing ...

With the Iowa caucus and U.S. Presidential race getting into gear, there is probably no better time to discuss how simple shifts in one’s mindset can have a surprising impact on one’s political ...

It’s been almost exactly 10 years since I first wrote a post on framing effects in this blog. A lot has happened since then, including a growing number of cross-cultural studies on decision-making and ...

Scientific findings are in the news. They're cited on food packages and beverage labels. They are discussed in podcasts and argued over by politicians and pundits. And each finding sits within a ...