In June 2022, anonymous sources told The Korean Economic Daily that Genesis planned to launch a One of One division that month. Based on that newspaper report, we wrote, “The company won’t simply send ...

Previously the exclusive domain of exotic brands like Rolls-Royce and Ferrari, more and more mainstream brands are launching personalization programs to meet the increasing demand for custom touches ...

The PGA Tour descends upon Torrey Pines Golf Course in San Diego starting on Thursday for the 2025 Genesis Invitational. This Genesis Invitational 2025 is the third of eight signature events on the ...

The luxury truck market is booming, and Genesis has the credibility to compete, with our design sketches bringing that ...

Genesis has introduced a bespoke version of the GV80 Coupe, crafted by its “One of One” division. This exclusive SUV was commissioned in the Middle East, where Genesis is offering extensive ...

Genesis has created a one-of-a-kind GV80 Black for 2025 Genesis Championship winner Lee Jung-hwan, layering bespoke plates, embroidery and trim over its dark-themed luxury SUV so that his 11-under ...

The PGA Tour stays on the West Coast this week for one of this year's eight signature events. The 2024 Genesis Invitational is set to get underway on Thursday at the Riviera Country Club in Pacific ...