Forbes contributors publish independent expert analyses and insights. William Arruda covers personal branding, leadership, and careers. These above-the-fold elements pretty much all people see when ...

LinkedIn logo is seen displayed on a phone screen. Today, my first phone call was from a Baby Boomer who asked if she really needs a LinkedIn profile? She was not job hunting, and she didn’t realize ...

Earlier this month, when LinkedIn started seeding “AI-powered conversation starters” in people’s news feeds to boost engagement on its platform, the move saw more than little engagement of its own, ...