Meta’s Instagram wants to make it easier for marketers to buy ads that tap into viral moments on its short-form Reels videos.

Meta unveils new Reels ad placements, creator tools, and AI features to improve targeting and brand collaborations at NewFronts.

At its IAB NewFronts presentation on Thursday, Meta highlighted a mix of new ad display options and creator tools designed to prioritize advertising on Reels, forging partnerships between creators and ...

Can a good sales presentation offset the impact of a very bad news week? That’s a question for Meta, which had a wild week in ...

Instagram owner Meta Platforms Inc. has paid for thousands of television commercials to promote its safety work with teens ahead of a landmark jury trial that will examine whether the company builds ...