A new mobile advertising network that serves ads specifically targeted to healthcare providers launched this week. Physicians Interactive Holdings, which offers the popular Skyscape app, and stealthy ...

ComScore has added mobile ad network rankings to Media Metrix. The new reporting will be called Mobile Metrix and become part of the overall Media Metrix product suite. Until now, Media Metrix was ...

Facebook is widely expected to launch a mobile ad network at its f8 developer conference on Wednesday. The new product will be called Facebook Audience Network, as TechCrunch has noted. Facebook’s ...

Tomorrow Networks, a joint venture between mobile clinical resources company Physicians Interactive and New York City-based Remedy Systems, has been acquired in full by Physicians Interactive.

Annual mobile advertising benchmark reveals consistent ROAS gaps between last-touch and full-journey measurement across ...

Today, we see the emergence of new and specialised mobile ad networks, in addition to several large ad networks that already serve more mainstream advertising solutions. As opposed to hosting the ...

Continuing the red hot focus on mobile ad networks, US company InMobi has announced it's secured $8 million in its second funding round from existing investors Kleiner Perkins Caufield & Byers and ...