Add Yahoo as a preferred source to see more of our stories on Google. Jan. 18—In a world where the line between fact reporting and opinion spouting is increasingly blurry and politicians put spin on ...

From infomercials to political canvassing to appeals for coveted roles, the most compelling rhetoric uses a mix of ethos, pathos, and logos. These techniques encompass a wide spectrum of human ...

Joan Leach receives funding from the Australian Research Council. She is President of Australian Science Communicators and affiliated with the Association for Rhetoric of Science and Technology. We ...