We’re at the start of a new year, and you know what that means: It’s time for Rolex’s big annual price increase. The Crown typically raises prices on its watches at the start of each year to keep pace ...

For years now, the narrative around buying a Rolex watch has gone something like this: They’re impossible to buy new from an authorized dealer and their prices are massively inflated on the secondary ...

Hard-to-get and expensive references are becoming even more out of reach. Last year’s gold releases saw price increases of around 9 to 11 percent. The Rolex Deepsea—the company’s shockingly heavy dive ...

The most expensive Rolex Datejust ever sold at auction was a Reference 6305 from 1955 that once belonged to Konrad Adenauer, the first Chancellor of the Federal Republic of Germany. While Adenauer, ...

You could be paying more for a new Rolex watch at an authorized dealer in 2025 after used Rolex prices continued falling last ...

For investors in Swiss watch brands — and all high-end watches for that matter — new data is showing that price declines in the secondhand, or used, market will continue. And that's especially good ...

Tariffs are cited as the major factor driving the change. Rolex is set to increase its watch prices by seven percent on average for 2026, according to WatchPro. The Swiss luxury watchmaker increases ...

Rolex watches, which aren’t known for their affordability, are getting even more expensive this year with the soaring price of gold to blame. Prices on some of the Swiss company’s gold watches jumped ...