World Cup matches will effectively be shown in quarters rather than halves as broadcasters seize on mandatory new breaks to show more TV adverts. ITV appears increasingly likely to broadcast ...

ITV given opportunity to show commercials during mandatory hydration breaks following similiar innovation during Six Nations coverage Tom has been The Telegraph's Sports News Correspondent since 2018, ...

ITV could broadcast split-screen advertisements during this summer's World Cup matches, a move that virtually guarantees provoking anger among football supporters. High temperatures across the United ...