What the ad tech industry really needs right now is a new three-letter acronym. Well, no. What the industry needs is open-source code to improve real-time bidding and optimize traffic. It just so ...

Geek Life: Fun stories, memes, humor and other random items at the intersection of tech, science, business and culture. SEE MORE by Kurt Schlosser on Feb 7, 2026 at 10:03 am February 7, 2026 at 10:03 ...

OpenAI said Friday that it would start rolling out ads in ChatGPT to some U.S. users, as the company aims to generate more revenue ahead of a highly anticipated initial public offering. The company ...

You're currently following this author! Want to unfollow? Unsubscribe via the link in your email. A Super Bowl ad is meant to serve as a victory lap for tech companies. But on advertising's biggest ...

The way people watch TV and the technology continues to change, even as the technology evolves that marketers rely upon to make their ad spend more efficient, better targeted and, in 2026, culturally ...

Conversations about programmatic transparency are the industry’s equivalent of politics at Thanksgiving: Everyone agrees it matters, there’s disagreement on the details, and somebody usually storms ...

It was the classic “take out the trash” move. On Friday, Jan. 16, late in the afternoon before the Martin Luther King Jr. holiday weekend, OpenAI confirmed what industry insiders have long suspected: ...

OpenAI has started testing a new feature inside ChatGPT that could change how some users experience the platform. The company confirmed that a limited rollout has begun, with early feedback expected ...