"Hearst Magazines and Yahoo may earn commission or revenue on some items through these links." Tween skincare—yes, you read that right—has become one of the fastest expanding categories in beauty.

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Kids have a growing skin care obsession perpetuated by fresh-faced underage influencers hawking elaborate, expensive routines. Girls as young as 7 follow routines that do more harm than good, ...

Q: My 11-year-old daughter is asking me to take her to a cosmetics store to buy products for a skin care routine that she learned about on social media. Some of these products seem geared toward older ...