(WHTM)—Cheez-It crackers have been a staple of American snacking for decades. Made with a mix that includes shredded cheese, flour, and paprika, the 1×1-inch squares are one of the most popular snacks ...

This isn’t just gas station-convenience store food—it’s a snack with potential to resonate far beyond the shelves. Cheez-It is rolling out its biggest innovation in three years with Cheez-It Crunch, a ...