Some customers take a utilitarian approach to your offerings, some engage emotionally and some fanatically. The path to success is different for each. With utilitarians, use continuity programs. With ...

Greene et al. reported that brain areas typically associated with affect are activated when subjects make moral judgements about ‘personal’ scenarios, where one alternative requires directly causing ...

Carla Tardi is a technical editor and digital content producer with 25+ years of experience at top-tier investment banks and money-management firms. Eric's career includes extensive work in both ...

I've criticized aspects of the open source movement before. Okay, to be honest, more of my arrows have been aimed at the free software movement than the open source movement, but that's a question of ...

One defense of allowing more low-skilled versus high-skilled immigrants is that from a utilitarian standpoint we should value the gains to the low-skilled workers more because they are poorer and an ...