Supermarket bargain-hunters require a unique set of "skills and knowledge" spanning both shopping and cooking to truly make the most of yellow-sticker discounts, according to a group of academics who ...

An NHS worker who has been hunting out yellow sticker bargains in shops for the last 14 years says the hack has saved her £29,000. Laura Gaga, from west London, treats food shopping like a treasure ...

A savvy shopper says he saves thousands through yellow sticker bargains and has now shared his top tips so others can, too. Adam Attew claims he pays 70% less for his food shops by using his sharp eye ...

An NHS worker who has been snapping up bargains for the past 14 years claims the money-saving trick has saved her £29,000. Laura Gaga, from west London, approaches food shopping like a treasure hunt, ...

Many of us are struggling to keep down the costs of our weekly shop in the cost of living crisis. But one savvy mum has revealed how she’s slashed the cost of her weekly shop by half - saving an ...

Read Laura's rating for each supermarket based on yellow sticker bargains KEEPING her eyes peeled, super shopper Laura Gaga scans the shelves for neon-coloured labels in hope of finding a bargain. But ...

A mum hit the jackpot at Sainsbury's after securing a week's worth of groceries in a yellow sticker bargain hunt for a tiny fraction of the original cost. Tahnee Beck, from Norfolk, says she was ...

It was a time when our bank accounts were feeling a little battered and bruised. In an attempt to keep the costs down, I decided I would try to feed my family only using foods that had been reduced ...