Guitar Center and Sweetwater, two of America’s major music gear retailers, are striking slightly different chords with how they plan to maintain and grow their market share, customer loyalty and ...

To some people, guitars are almost as essential as toilet paper. While the Covid-19 pandemic wreaked havoc on the global economy, seriously hurting and shuttering many businesses, some companies — ...

If you’re bored of seeing President’s Day offers on vacuum cleaners, TVs and dog biscuits, don’t worry – there are plenty of great offers for musicians today, too. MusicRadar deals of the week: Score ...

While this year's Black Friday guitar deals don't officially start until 28 November, that hasn't stopped some major guitar stores getting ahead off the curve and launching sales early. Sweetwater's ...

Guitar Center on Wednesday announced its namesake and Musician’s Friend e-commerce store saw November and December preliminary sales increase 6.6%. CEO Gabe Dalporto said the quarter was the company’s ...

In the weeks since the concert industry was st o pp e d in its tracks, there’s been a 55% increase in Google searches for Apple’s Garageband music creation software. Apple confirms the company is ...