Customer loyalty propositions were traditionally straightforward: spend amount X, earn Y points, redeem for Z reward.

Michaels has updated its loyalty program, revamping its two lowest tiers and adding a third tier for customers that spend at least $1,000 annually, the company announced Monday. All Michaels Rewards ...

Exchange Solutions joins MACH Alliance as enterprises adopt modular, AI-ready loyalty platforms for real-time personalization without costly rebuilds.

Michaels has reimagined its loyalty program with enhanced benefits and a new 9% rewards tier, and plans to launch the program in Canada for the first time next month. Under the new program, the more ...

Explore the recent changes to Carnival's loyalty program and their impact on cruisers. This video delves into the workings of cruise loyalty programs and the hidden costs associated with them.

Starbucks’ recent overhaul of its loyalty program marks a significant shift for what has long been considered the benchmark in beverage-based rewards. The previous structure was intentionally simple: ...

Chris Hewish, President of Xsolla breaks down the details of Google's latest Play update for PocketGamer.biz and outlines what developers need to know. If Android is a big part of ...

Ohio State isn't losing its best receiver and his loyalty should send a message to the rest of college football.

Add Yahoo as a preferred source to see more of our stories on Google. The Points Guy managing editor Clint Henderson offers tips for navigating programs meant to reward consumer loyalty. March Madness ...

For years, the fortunes of U.S. airlines have been dictated by fares, fuel bills and how many passengers fill their cabins. Now, a growing share of their cash comes from co-branded credit cards, and ...

Gap is touting the ability to redeem points for Disney gift cards, AMC theater tickets and limited-edition collectibles and autographed merch By Tim Chan If you purchase an independently reviewed ...