Marketing used to rely a lot more on gut feeling. Creative directors would dream up campaigns over long lunches, and my team and I would blast messages to anyone who'd listen. We called it ...

The traditional chief marketing role is dead. Rising in its place is an expert who combines brand-building with revenue generation. Today's CMO must be a strategic business partner who drives ...

AI represents a fundamental shift in how data is leveraged for competitive advantage. Yet, many enterprises are struggling with fragmented systems, siloed data, inconsistent governance and aging ...

Driven by the artificial intelligence frenzy, Microsoft is internally projecting that water use at its data centers will more than double by 2030 from 2020, including in places that face shortages.

This voice experience is generated by AI. Learn more. This voice experience is generated by AI. Learn more. Data Privacy Day asks us to be more aware. The harder ...

According to its new privacy policy, TikTok now collects more data on its users, including their precise location, after majority ownership officially switched to a group based in the US. It's easy to ...

Data centers have caused the demand for gas-fired power in the US to explode over the past two years, according to new research released Wednesday. More than a third of this new demand, the research ...

Many popular apps collect far more personal data than they need to work. These 20 apps quietly gather your photos, location, contacts, and more—and you probably have at least one of them installed ...

ASCs are facing a convergence of forces — from artificial intelligence and payer pressure to anesthesia shortages and shifting physician employment models — that could fundamentally reshape how they ...

National AI usage among businesses is growing, with current rates at 18% and projected to hit 22% in six months. Larger firms show higher AI adoption; those with 250+ employees report a 27% usage rate ...