Dynamic Thumbnails, video A/B testing, and other new YouTube features will help YouTubers in the content creation process.

YouTube is changing its Shorts recommendations to prioritize original videos and reduce the reach of channels that recycle ...

Shorts creators who rely on lightly edited clips could see less reach as YouTube changes its recommendations to put more ...

YouTube is adding new AI-powered features to YouTube Music that aim to make it easier for listeners to discover music, explore artists, and find podcasts they may otherwise miss. Announced at this ...

Many of these tools hinge on using generative AI to try out a variety of different tactics on a video to find what works best.