Can a straight-talking skunk make First Direct famous again? Inside its new ad strategy
thedrum.com
Can a straight-talking skunk make First Direct famous again? Inside its new ad strategy
We sit down with the marketers returning the bank to its irreverent roots as it looks to make itself known to young people facing financial hardship.
2023年2月2日
First Direct Reviews
Switch to first direct and you’ll get award winning customer service whenever you need it, as well as £175. Tempted? T&C's apply. See video for more details. | first direct
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Switch to first direct and you’ll get award winning customer service whenever you need it, as well as £175. Tempted? T&C's apply. See video for more details. | first direct
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£175 for switching and you’ll get award-winning customer service whenever you need it – what are you waiting for? T&C's apply. See video for more details | first direct
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First Direct tops list for customer service of all brands in Britain
First Direct tops list for customer service of all brands in Britain
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Switch to first direct and you’ll get award winning customer service whenever you need it, as well as £175. Tempted? T&C's apply. See video for more details. | first direct
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Switch to first direct and you’ll get award winning customer service whenever you need it, as well as £175. Tempted? T&C's apply. See video for more details. | first direct
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